5 Ways to Use New Facebook Page Features to Get More Likes

There’s been a lot of chatter these last few weeks about all the changes Facebook is rolling out with the upcoming update to fan pages for small business – which are basically the Facebook hub for a business, brand or entity. So, we’ve put together five ways you can make the most of the new Facebook Pages updates with the goal of generating likes and engagement.

1) Upload and tag photos

With the new Page layout highly featuring images, you should consistently upload new images of your business, team, and work, so that fresh and interesting content is front-and-center. Adding interesting images that take your business to life will increase the chance that people who visit your Page for the first time will like it and engage with your Page. This update is also a good reminder to make sure you’re tagging people who show in your photos – like yourself, as well as employees and other people your personal Facebook Profile is connected to – because tagged photos will appear on the Facebook profile wall of those tagged, which promotes your Fan Page Promotions in other places on the site, boosts brand awareness, and helps you build likes.

2) Optimize your avatar image 

The new default size for Facebook images will be 180 by 540 pixels, and the site will automatically resize your existing logo to fit inside that space. Now is a excellent time to make sure your profile image is optimized for getting more likes. Make sure your business logo is sharp, not pixilated or else fuzzy, as well as create space on your image below your logo for a short snippet of obliging information about your Page and why fans must like it. Optimizing your Facebook Pages avatar image is important because the new Page design no longer includes an “Information” box about your business under the logo. Instead, tabs are moving to this space – which means it’s also important to have a Page avatar image that isn’t too long, because your tabs will be pushed down the Page according to the length of that picture.

3) Set a custom tab as a landing Page

 The new Facebook rollout will move tabs under your avatar image, which means that people will no longer see these at the top of your Page when they visit. So, if you’ve created individual tabs to help build fans and likes, under “Edit Page,” “Manage Permissions,”  you can set one as a default landing tab. That way, fans who have not yet liked your Page will be directed to the Custom Fan Page Design tab that requests them to like the Page, rather than defaulting them to your wall, which can create a better experience and increase the number of “likes” for your Page.

4) Comment as your personal Profile on your Page

 The new Facebook Pages are shifting the way Page administrators can interact with the Page. Now, an admin will be able to switch back and forth among using Facebook as their personal profile and using Faceook as the Page. This means you’ll now be able to leave comments on your fan pages for small business as yourself, not just as the business. So, get advantage of this feature and comment on the Pages you administer, so that your comments will be shared via news feed by means of your personal Facebook social graph. This will introduce your Page’s brand to people like your friends, family, colleagues, and peers who are likely to interact and react with the same content you do.

5) Interact with other Pages 

With the new Facebook Pages, you’ll also be capable to use your Page to visit any public Pages or profiles (though most profiles won’t be accessible since most include some kind of privacy control). This feature enables you to interact other Pages in your local community that you have “liked” as the Page, like news organizations, non-profits, and businesses you are friendly with. Then, get advantage of the “Use Facebook as Page” feature to view a custom news feed that features the activity of the Pages your Page has liked and comment on their content. This will ensure that your brand is showing up in important local conversations and help boost visibility for your fan page development.

These five rapid tips can help you make the most of the Facebook Pages and help you build engagement – as well as boost the number of people who like your Page. Have you switched over to the new Facebook Page layout yet? Have you tried any of these new features? Let us know what you think about the changes – and share your Facebook like achievement tips, too! – in the comments section.

Best Way To Facebook Marketing With Groups And Pages

Are you ever took a approach  about Facebook Marketing? Many of businesses are using Facebook groups, pages, and means of  advertising to promote their business. Not to be left at the back!

Facebook Marketing with Groups management

Community building is even most used and although a well-liked method of Fan Page Promotions & online marketing. You make your official community as a group, and it can be the center of everything approximately  that has to do with your brand. Customers and also potential clients can take part in discussions on your Facebook Pages. Then you although may want to support them to share some information with others. Setting up a group always be a immense way to stay in touch with others of your potential and existing customers.

While the group function offers broad number of advantages, it also has some mentioned disadvantages. If your group contains larger than 1500 members, you certainly send a message to the whole group. This restriction really narrows your skill to further communicate with everyone quickly and easily. Groups rarely get a lot of spam even  and because of that you may not though want to set up a group.

Facebook Marketing with Pages

Facebook Pages are similar to groups, but there are some separate differences between the two. Facebook pages are a additional way that you can advertise your business and engage your customers.
One mentioned things that is completely  different between pages and groups is pages have more ability to be customized. Customize your Facebook Pages with  technologies of Flash, HTML, and Facebook applications. Groups that be on the other hand, promote a brand on that every member’s profile page. Facebook Pages are more noticeable even  and you can send a message to the entire membership that mentioned  with the click of a button.

Even if a prospect is not registered on Facebook, they can still see your company Facebook page, because Google will definitely  index it and display it in the search list. As you look more straightly at other SEO options, you often  find that since search engines index the page and not the group by  incorporating a Facebook Pages for your company may be well significance your time.

You have to customize your URL name through Facebook Pages. It is even significant to have a your domain name with those embedded keywords when you are using SEO criteria. Being able to create a way easy URL for people to remember is also great marketing on a mentioned  human level as well.

Facebook Pages account holders can schedule events, look at statistics, and invite members to events. Social ads promote every page.

After reading through the pros and cons of Facebook Pages versus groups, it may seem like pages win hands down, but really they are just a little different from each other. Pages will work best for brand promotion that needs to happen in the long term, and groups will work improved for grabbing quick attention in a short amount of time.

Whether you select a page or group depends on the goal that you have for your marketing campaign. Which one you choose simply depends on what you are trying to complete with your Facebook Marketing plan.

Pages as well as groups are simple a couple of methods for advertising on Facebook. Do your best to tailor them to your company’s specific needs, and you may just be surprised at the successes that show when social networking is part of your Facebook Marketing plan.