In this economy, fan pages for small business have it tough. Advertising costs have soared, and these days you have to be a know-how marketer in order to reach your market. Social media is a great place to be given free advertising for your small business, and develop facebook fan pages may be just the ticket to helping you reach hundreds, or even thousands, of new customers.
Facebook Pages is an option for every user to set up a dedicated page to the topic, person, or organization of their choice. It’s a method to display the details of your business on Facebook separate from your personal profile. Regular participation is the key to success of a Facebook fan page, so a small time commitment is imperative, although updating the page is relatively simple and easy compared to a standard website.
At the bottom of your profile page, click on “Advertising” then choose “Pages”, then “Create a Page” also follow the prompts. Add as much information as you can in favor of your clients and customers. The more information, the better your page will look, and you can include videos, tutorials, graphics, also your company logo. Adding convenient Facebook apps can improve your Fan Page Promotions and engage customers, so make careful decisions about what you want to take in.
Remember, your page does not appear on Facebook in anticipation of you hit the “publish” button, and the page is simple to edit and update, so don’t be afraid to experiment until you get the result you’re looking for. Once you are satisfied with the results, publish the new Custom Facebook Fan Pages for your business or service, also get down to the real work – “Fan Page Promotions”.
You won’t have fans if no one knows it’s present, so now is the time for some promotion. Post the link to the new page to your personal status feed, letting people know you now have a Facebook fan page and they ought to check it out and become fans. If you are a Twitter user, Tweet several times over the course of a week or so about your wonderful new page. Include the link to the Facebook page on your email signature, and on any signature you may have in relevant groups or forums. Post a Facebook button on your website, and go through your contacts and send them an invitation to visit your fan page.
It will take some time to set up a fan base, and you must keep the information on your Facebook Pages fresh, relevant, and interactive. Update often with fun and valuable information, and watch the word increase. With just a little bit of effort, this is free advertising that can reach new customers without a dime coming out of your resources. Small business advertising doesn’t obtain any better than that.
